Francesc Llobell: all the experience of a retail leader

«Professional life is not about knowing, it’s about doing» – told Francesc Llobell, president of Consum

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The president of Consum left us many learnings, we share with you 6 of them:

«Professional life is not about knowing, it’s about doing».
«You have to work with the particularities of each territory».
«Companies dedicated to the sale of consumer products have to make an effort to personalize the offer more and more. Our commercial policy has been to have a strong, quality own brand, but at the same time to have a manufacturer’s brand for each product. In this way, the customer can choose.
«The consumer who enters Consum is looking for variety, to be able to choose. That is the differential, they are people who like to choose.»
«It is important to value proximity. Let’s remember the service vocation that traditional shopkeepers had.»
«Sustainability implies having a long-term vision and being constant».